Success Story: Gumenick Properties
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SUCCESS STORY

Gumenick Properties Maximizes Portfolio Performance

Explore how they leveraged Grace Hill’s full suite of solutions to build a dedicated training program and drive performance across their people, properties, and portfolio.

Diane Tidwell, Director of Property Management, Gumenick Properties

“Grace Hill has been instrumental in providing course content that meets current regulatory requirements so that we do not have to generate that in house.”

Diane Tidwell
Director of Property Management

Overview

Gumenick Properties is an award-winning real estate development and management company with operations throughout the Southeast. Founded in the late 1940s, the company now engages in three primary lines of business — apartment community development and operation, new home building, and commercial office and retail investment.

Challenge

Tidwell notes, “Some of our biggest challenges just relate to the size of our company and the fast-paced nature of our industry. Without a dedicated training department, we would be unable to respond to the ever-evolving landscape of our industry without the help of Grace Hill’s suite of performance solutions.”

Company Profile

Gumenick Properties All White Logo

Locations: Florida and Virginia

Industry: Commercial Office and Retail Investment, Apartment Community Development and Operation, New Home Building

Years in Business: 80+

Gumenick Properties 1

Solution

Gumenick trusts Grace Hill's policy and training solutions to help lay the foundation for operational excellence. Through Grace Hill's Mystery Shopping and collecting resident survey feedback through KingsleySurveys, they are able to listen to the voice of their customers and apply that feedback. They ensure their team members are educated, motivated, and ready to deliver world-class service by offering industry credentials through Visto and NAAEI.

“We see learning and development as a necessary tool for our associates’ professional growth, and we are utilizing Grace Hill exclusively for that. Since we do not have an in-house training department, Grace Hill is literally our one-stop-shop for all things learning and development.

- Diane Tidwell, Director of Property Management

Results

Gumenick utilizes the full suite of Grace Hill talent management products to optimize performance, and the data shows that they outperform the industry on all six metrics measured by KingsleySurveys.

Resident Satisfaction

82.9% 79%

        Gumenick Results    vs    Kingsley Index Average*

Resident Impression

92.6% 88.1%

     Gumenick Results    vs    Kingsley Index Average*

Leasing Staff Initial Experience

94% 88.5%

     Gumenick Results   vs    Kingsley Index Average*

Management Satisfaction

80.9% 76.2%

     Gumenick Results    vs    Kingsley Index Average*

Maintenance Satisfaction

91.1% 86.7%

     Gumenick Results    vs    Kingsley Index Average*

Renewal Intention

61.9% 66.8%

     Gumenick Results    vs    Kingsley Index Average*

* The Kingsley Index is the most comprehensive performance benchmarking database in real estate. It includes annual survey data from over 5 million residents and prospects.

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