Customer Support
Realync is Greystar’s Preferred Virtual Leasing & Video Platform
Engage prospects anytime with virtual leasing experiences that convert more tours into applications — and more applications into signed leases.
- 2X Application Rate vs. non-engaged prospects.
- 3.5X Lease Rate vs. non-engaged prospects.
- 14% of Total Leases influenced by Realync engagement.
Today’s Renters Expect More Than Static Listings
Prospects want instant access, transparency, and mobile-first experiences. If they can’t tour on their schedule, they move on to the next property. Meanwhile, leasing teams are stretched thin — balancing in-person tours, follow-ups, and digital engagement.
Realync Turns Video Views into Signed Leases
With Realync, your teams can:
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Deliver on-demand video tours for 24/7 access.
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Host live virtual tours that replicate the in-person experience.
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Personalize follow-up videos that keep prospects engaged.
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Shorten the leasing cycle with transparent, unit-level content.
- Keep residents informed with move-in guidance, community messages, maintenance how-to videos, and more!
More engagement. Faster decisions. Higher conversion.
One Platform. Every Stage of the Renter Journey.
Realync isn’t just another tool. It’s a video platform with seamless API-based workflow integrations and real-time analytics to optimize performance and strategies. From first impressions to long-term retention, Realync makes video simple and impactful, helping multifamily teams deliver results across the renter journey.
- From lead to lease: Live and pre-recorded videos give prospects transparent, unit-specific views that move them from inquiry to application.
- Unit-level clarity at scale: Build a repeatable library of videos (unit, amenity, neighborhood) that your teams can share anywhere with a single link.
- Portfolio-grade efficiency: Centralize media, communication, and analytics so regional and central teams stay aligned without tool-hopping.
- Meet every renter where they are: Live video tours, 360s, self-guided tours, and professionally produced content through Realync Studios.
Proven Results at Greystar
Realync is delivering ROI and measurable leasing impact across Greystar's portfolio. In fact, in 2025:
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Just 6% of prospects engaged with Realync experiences
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That engagement influenced 14% of total leases
Engaged prospects delivered:
- 2X higher application rate
- 3.5X higher lease rate vs. non-engaged prospects
*This information was prepared and sent exclusively to members of Greystar. All usage data reflects activity within Greystar's specific portfolio of properties and does not include, reference, or draw from any other customer or client data.
See Realync in Action
Unlock the full potential of video across your communities. Explore real examples created using Realync and see how Greystar teams are bringing their properties to life.
Ascent South Lake Union
Ascent South Lake Union
On-demand unit tours: Prospects can explore 360° views of specific units anytime and on any device for true, room-to-room transparency.
The Pullman Union Station
The Pullman Union Station
Pre-leasing & team introductions: Future residents can “meet” the leasing staff and get a quick preview of what to expect onsite, building trust before they visit.
Parq On Speer
Parq On Speer
Security & smart technology up close: Show how keyless entry and smart home features streamline move-ins, guest access, and everyday peace of mind.
Infinity Lohi
Infinity Lohi
Get the full property story: From fitness centers and resort-style pools to coworking spaces and package concierge, future renters can experience the inside-and-out feel that photos alone can’t deliver.
How Realync Works
- Book a demo: See the platform in action and explore where Realync can deliver the biggest impact.
- Start where it matters most: Set up vacant units, marketing campaigns, or resident communications.
- Launch with confidence: With guided training, even non-tech staff can create polished, on-brand videos!
- Track & act: Real-time notifications and analytics show who’s watching, so follow-ups hit at the right moment.
- See the results: Realize more signed leases, shorter vacancies, higher engagement, and fewer service requests.
Meet Your Dedicated Representatives
Courtney Wenzinger
Regional Sales Specialist
