In our industry, sales training often is based on old, unproven ideas. Join us as Donald Davidoff and Joanne Chapman-Rep of D2 Demand Solutions Inc. share insights from data-driven research and anthropological observations of rental prospects.

*  Why most sales managers hire for the wrong characteristics and what qualities to look for instead

*  The three things every rental housing prospect cares about

*  How to better align with prospect’s buying journey

*  The single biggest mistake all leasing associates make and how to avoid it

*  The key to effective follow up