Leasing is all about relationship building, but renters are not looking for a friend. Sure, It works better when they like you, but here is the hard truth; prospects will rent even when they don’t like you if they perceive you as the better VALUE! Join Grace Hill and leasing and training expert Rick Ellis, CAM, CPM, for this leasing and sales webinar that will get you more long-term residents, higher rent, more referrals, and 5-star reviews!