Property Management Owners and Operators | Grace Hill

Multifamily Property Management Owners and Operators

Create a long-term vision and lead your company to success.

As a multifamily owner and operator, you are always looking for opportunities to improve overall performance. You search for additional ways to increase operational efficiencies, combat rising costs, and offset liability, all while building a positive company culture that supports your staff and residents. Your ability to effectively address these challenges is critical to the success of your property management company, and you don't have to do it alone.

Stand Out From The Competition

The multifamily housing market is fiercely competitive, with new developments and existing properties constantly vying for residents. Today's renters also have high expectations with varying needs and lifestyles to appeal to. What is your strategy to stand out from the competition? 

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Differentiating your properties and brand by offering compelling amenities is crucial to attract and retain high-quality residents. This requires a continuous focus on resident satisfaction and feedback to stay ahead of market trends and win more leases.

You must also compete for the best employees in the industry to keep your residents happy and properties running smoothly. Without well-trained and equipped teams onsite to carry out your plans, even the most sound strategies can fail.

Protect Your Reputation

In today's competitive landscape, cultivating strong relationships,  addressing concerns, and ensuring high levels of resident and employee satisfaction are critical to your reputation.

A tarnished reputation can significantly impact your ability to attract and retain quality residents, recruit and retain top talent, and maintain positive relationships with local communities. Negative online reviews, social media backlash, or even lawsuits can damage your brand and make it difficult to compete in the market.

Complying with ever-changing local, state, and federal regulations related to rental housing, Fair Housing, and property maintenance can be difficult for even the most experienced property management teams. With an expert training and compliance partner like Grace Hill, you can build a strong foundation for long-term success in the multifamily industry.

man sitting at desk disappointed with the negative online reviews his property is receiving

76%

of multifamily professionals say operational efficiencies remain as their top challenge.1

49%

of managers believe that the reputation of their CEO is linked to the brand's standing.2

1 of 3

company owners say that negative reviews have caused damaged to their business.2

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Create a Cycle of Improvement

When you combine our best-in-class training and policy manuals with our survey, mystery shopping, and reputation management solutions, you can create a cycle of continual improvement within your organization. 

These powerful products work together to increase satisfaction, improve efficiency, and reduce risk.

Having one trusted company on your side for all your employee training and assessment needs delivers instant synergy to your tech stack.

Policy, Training, and Assessment Solutions That Drive Performance

Training

Training

Grace Hill is trusted by more than 2,300 companies, so you can be confident that you’ll have what you need to educate employees and reduce risk in your organization.

Plus, our award-winning training content is comprehensive, and our Learning Management System (LMS) is easy to administer, so you can focus on what matters most — developing employees and satisfying residents!

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Policies

Policies

Grace Hill has helped multifamily organizations customize, distribute, and maintain policies for more than 25 years. Empower your team with comprehensive, industry-specific policies accessed through PerformanceHQ, our new technology platform.

Mitigate risk by ensuring everyone understands your expectations and can easily access up-to-date policies at any time, on any device. Plus, new, advanced features increase employee engagement and policy compliance with less administrative time and effort.

_Policy Partner

Mystery Shopping

Mystery Shopping

As a property manager, you want to provide prospective residents with an exceptional and consistent experience, but even the best teams can miss blind spots that impact first impressions. Backed by more than 35 years of multifamily industry expertise, Grace Hill Mystery Shopping is your trusted guide to performance improvement. Our unbiased evaluations blend technology with assessment best practices to uncover the hidden moments that make or break a lease.

Multifamily-Industries_Mystery-Shopping

Surveys

Surveys

The link between satisfaction and renewals is undeniable, but gathering unbiased feedback from employees and residents can be challenging. KingsleySurveys has comprehensive survey tools that real estate organizations have trusted for 35 years.

We understand your organization’s challenges and can help you seamlessly capture the data you need to improve overall performance. Our survey solutions and robust reporting make it easy to analyze resident and employee sentiments, along with in-house experts who can help translate the results into actionable insights.

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Tablet, smile and employees talking about business on the internet, online partnership and reading an email together at work. Marketing workers with idea for creative collaboration on technology
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Reputation Management

Reputation Management

Today, your online property reputation has become just as important — and much longer lasting — than traditional “word-of-mouth” reviews. But, managing feedback scattered across the web is time-consuming, and generic solutions lack industry-specific features.

Grace Hill’s enhanced Online Reputation Management (ORM) solution offers a consolidated view of your reviews, listings, and social sites, along with key metrics to help you understand overall performance.

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Virtual Leasing (Realync)

Virtual Leasing (Realync)

Losing leads to competitors? Ninety-nine percent of renters say they want to see specific unit details and envision the exact unit they’ll rent. However, leasing teams struggle to capture and convert leads because they lack the tools to offer personalized and engaging unit-level video experiences.

That’s why Grace Hill now offers Realync, providing innovative video and virtual solutions tailored for resident tours and communication in the multifamily industry.

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Credentials & CECs

Credentials & CECs (Visto)

Invest in your future with Visto. Whether you are just starting your career in property management or looking to advance your earning potential, Visto has the credentials and Continuing Education Credits (CECs) you need. In partnership with the National Apartment Association Education Institute (NAAEI), Grace Hill designed Visto to be the most convenient way to invest in your career development.

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Calculate Your Potential Savings Now

Clients with multiple Grace Hill products report increased renewal intention that translates into substantial annual turnover cost savings. Use our free calculator to see how Grace Hill solutions work together to save your bottom line!

Stay Ahead of the Fast-Paced Multifamily Industry with a Trusted Partner
Talk to our experts about your specific needs, and together, let's build a plan for success!

More Industry Tools and Insights

What Renters Want: Resident and Tenant Amenities Report

Download our research report for insights on multifamily and commercial properties, top-rated amenities, and data to guide smarter investment decisions for building or renovation.

Cycle of Improvement Savings Calculator

We built this simple calculator to help you estimate your potential cost savings with each additional Grace Hill product you add to PerformanceHQ.

The Data Is In! Multifamily Talent Development Insights and Challenges

Learn how industry leaders prioritize and address concerns related to developing talent and improving their employee and property performance.

1National Apartment Association, 2023
2Techreport, 2024