Customer Support
Trends & News
In today’s digital landscape, reviews hold significant power, shaping potential residents’ perceptions and influencing their decisions. As a property manager, staying informed about the latest regulations governing online reviews is crucial. The Federal Trade Commission (FTC) recently made headlines with its new ruling on reviews, aimed at ensuring transparency and authenticity. Here are five essential… Read More »
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As someone who’s worked both onsite in multifamily communities and now manages Grace Hill’s social media, I can tell you that keeping your residents engaged online can make a huge difference in the overall success of your property. Social media isn’t just about posting pretty pictures — it’s a powerful property management marketing tool for… Read More »
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The 1990s were a transformative decade for customer behavior, marked by significant shifts driven by technological advancements, globalization, and changing societal values. One of the most notable changes was the rise of digital technology, particularly the internet, which reshaped how customers shopped, accessed information, and interacted with brands. While still a far cry from today’s… Read More »
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At Grace Hill, we’re dedicated to fostering positive impacts both within our corporate realm and throughout the communities we serve. The Impact Hero Awards Program recognizes individuals at Grace Hill client companies who demonstrate exceptional dedication to helping others and making a tangible difference locally. It’s been two years since Sara Ogle was honored as… Read More »
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When we consider the evolution of the customer from the 1980s until now, it’s enough to give us whiplash thinking of all the [Cue: David Bowie] “ch-ch-ch-changes.” As History.com defines the decade, it’s “often remembered for its materialism and consumerism…the rise of the “yuppie,” an explosion of blockbuster movies and the emergence of cable networks… Read More »
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The entire world is buzzing about Artificial Intelligence (AI), and no industry more so than multifamily. When we talk about AI, we often include machine learning (ML) as well. ML is a collection of computer algorithms designed to initially perform a task and then become increasingly better at that task as it is repeated. Meaning… Read More »
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Everywhere you turn, people are talking about ChatGPT. The tool is the fastest-growing app in history, earning 100 million users after just two months on the market. Love it or hate it, ChatGPT is a highly disruptive technology that will forever change how we use artificial intelligence to get things done. If you’re wondering where… Read More »
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On January 20, 2021, President Biden signed an executive order that broadens protections that the Bostock v Clayton County Supreme Court ruling provides LGBTQ+ individuals. The Bostock ruling applies specifically to discrimination in the workplace; however, the executive order extends those protections to other areas, including housing, making gender identity and sexual orientation protected under… Read More »
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2020 has been a year unlike any other, but our commitment to support the people and industries we serve remained our top priority. This year, we worked hard to provide you with the tools, resources and insights needed to keep properties operating, develop your teams and best navigate the changing environments in multifamily and commercial… Read More »
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