Reputation Management Trends: How Multifamily Can Stay Current
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Emerging Reputation Management Trends and What Multifamily Can Do to Stay Current

Online reputation management has been a hot topic in multifamily—and also the world of marketing and PR for years. As the digital age continues to expand and evolve, so does the need for online reputation management.

Watch this on-demand recording of Grace Hill and invited guests Kristie Polito, Reputation Manager with Security Properties Residential and Dana Hill, Senior Director of Engagement, RangeWater, to unpack the latest reputation management trends and areas of opportunity including:

  • The need for onsite staff to provide “extra mile” customer service
  • The importance of company culture and keeping employee morale elevated
  • Resident’s desires to continually feel heard and valued
  • Why adopting an ORM tool can help you monitor, manage and enhance your online reputation
  • How to optimize your reputation management strategy when short staffed

Explore more industry tools and insights here:

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3 Important Reasons Your Online Reputation Matters In Multifamily

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How to Make Your Online Reputation Soar in Property Management

By Grace Hill | May 20, 2024

Online reputation management, or ORM, is a growing area of interest for property management, so many people are starting to ask the question: What is ORM, and why does it matter?  Online reputation management is how companies protect and improve their reputations. It has become an increasingly important tool for property managers who want to… Read More »

Tenant Engagement is Just as Vital in Warehouses

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When you hear the term “followership,” it’s easy to associate it with social media followers. However, it extends far beyond that realm. Followership encompasses the role individuals play within a team structure, operating under the guidance of a leader within their organization. Understanding how to contribute as an effective follower is crucial to your team’s… Read More »

What Every Property Manager Needs To Know About Electronic Signatures

By Grace Hill | April 29, 2024

In today’s digital world, trust and security are paramount. Whether you’re signing a contract or sending a sensitive document, ensuring its authenticity and integrity is crucial to protect your business. This is where secure, electronic signatures come in. Electronic signatures can play a pivotal role in verifying the signer’s identity and preserving the document’s integrity.… Read More »

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All of your questions regarding social media in the workplace are finally answered.

The Beginner’s Guide to Successful Property Management Social Media

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The Bias Blind Spot: Can AI Tools Perpetuate Housing Discrimination?

By Grace Hill | March 25, 2024

Imagine finding your dream apartment but then being rejected by an Artificial intelligence (AI) algorithm with a hidden bias. This reality is the potential downside of AI in multifamily real estate housing. Fueled by the success of ChatGPT, a wave of new AI services like Gemini and Jasper are flooding the market. With an estimated… Read More »

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